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A further £6 million committed to LFC Foundation

The Steve Morgan Foundation has committed a further £6 million to Liverpool Football Club’s official charity, LFC Foundation, through an ambitious new five-year partnership to tackle deep-rooted inequalities across the Liverpool City Region and create lasting change for children, young people, families and communities.

The agreement takes our total funding contribution to more than £10 million over the course of a decade, making us the LFC Foundation’s largest sole funder.

The expanded partnership and ambitious scale-up will support a fully integrated programme across education, wellbeing, employability and community development, designed to deliver measurable, long-term regional impact. The funding will also continue to support the LFC Foundation’s 11 community hubs across the region, which work to reduce isolation, tackle food insecurity and create opportunities for local communities. At the heart of the partnership is a shared commitment to place-based change, with a strengthened focus on Anfield alongside wider work across the Liverpool City Region.

Steve Morgan said:

“As a local lad and lifelong Liverpool supporter, it’s incredibly rewarding to support the club’s charitable work in such a meaningful way.

“Taking our support beyond £10 million and becoming the Foundation’s largest funder is a milestone I’m proud of, but the real measure of success is the opportunities created, communities strengthened, and lives changed.

“The LFC Foundation team does exceptional work, often behind the scenes, and this latest £6 million commitment backs them to have an even greater impact.”

Matt Parish, Chief Executive of the LFC Foundation, added:

“The partnership between the LFC Foundation and the Steve Morgan Foundation has already made a profound difference to thousands of lives across the Liverpool City Region.

“I can’t thank and praise Steve, Sally and everyone at the Steve Morgan Foundation enough for their support and belief in our work. This latest commitment is a significant milestone for our partnership and will enable us to work towards achieving our ambitions plans to support half a million people per season by 2030.”

Photo caption (L-R): Chris Kirkland – LFC Foundation Community Ambassador, Jonathan Bamber – LFC Chief Legal & External Affairs Office and LFC Foundation Board member, Matt Parish – LFC Foundation CEO, Steve Morgan – Steve Morgan Foundation Chair of Trustees, Brian Clark – Steve Morgan Foundation Trustee, Paul O’Neill Steve Morgan Foundation Development Director, Laura Weston – LFC Foundation Trustee, Sammy Lee – LFC Legend).

Maggie’s Liverpool breaks ground

Our third Maggie’s Centre has broken ground and is on track to open in 2027.

Thanks to £5million from the Foundation, Maggie’s Liverpool is now a big step closer to supporting people with cancer, as well as their family and friends, from across Merseyside.

The centre will be the second Maggie’s in Merseyside; Maggie’s Wirral, also funded by the Steve Morgan Foundation, opened in the grounds of Clatterbridge Cancer Centre – Wirral in September 2021. We also funded the Maggie’s centre in North Wales which opened in September 2025. The new Liverpool centre is being built close to the new Royal Liverpool University Hospital and Clatterbridge Cancer Centre – Liverpool. 

The official groundbreaking event at the new site was attended by the Lord Mayor and High Sheriff of Merseyside. 

All three Maggie’s Centres have been completely commissioned, designed and funded by the Foundation helping to bring free practical, psychological and emotional support to people with cancer from across the region.

Steve Morgan said:

“We are delighted to see the build phase of the new Maggie’s centre get underway – a step closer to bringing vital cancer support to the people of Liverpool.

This is our third Maggie’s centre in the region and a perfect example of the power of partnership and the difference it makes to our communities.”

Dame Laura Lee, Chief Executive of Maggie’s said:

“It is wonderful to start work on our centre in Liverpool today thanks to the ongoing generosity of the Steve Morgan Foundation and their commitment to commissioning, designing, building and funding three centres in the northwest of the UK.

“It is a truly phenomenal act of philanthropy which will ensure thousands of people will be supported. 

“I am greatly looking forward to working closely once again with the Steve Morgan Foundation, and NHS University Hospitals of Liverpool Group and The Clatterbridge Cancer Centre’s Liverpool hospital to ensure the people of Merseyside living with cancer have the support they need at what is possibly the hardest time of their lives.”

Photo caption (L-R): Dame Laura Lee DBE Maggie’s Chief Executive, Tori Young Chief Operating Officer The Clatterbridge Cancer Centre NHS Foundation Trust, centre visitor Rachael Mountford, Steve Morgan CBE with his wife Sally and Chris Wynne, Managing Director of Wynne Construction.

Steve Morgan Foundation leads on Ministerial visit

On Friday 3 July, the Steve Morgan Foundation welcomed the Minister for Sport, Tourism, Civil Society and Youth, Stephanie Peacock to Merseyside for an afternoon of discussion, knowledge-share and insights.

Initiated by SMF trustee Sally Morgan, the visit highlighted the power of partnerships in transforming opportunities for young people and explored how the Foundation’s partnership approach is a powerful blueprint for the Impact Economy.

The visit was hosted by SMF strategic partner, OnSide at its Hive Youth Zone in Birkenhead. 

The Minister heard from young people directly about what the Hive means to them, before joining a roundtable chaired by the Foundation’s CEO Liam Eaglestone, plus representatives from our strategic partners, Right to Succeed, Liverpool FC Foundation and Everton in the Community, together with the Department for Culture Media and Sport, Kindred and the Liverpool City Region Combined Authority. They discussed their aligned approach to tackling the root issues of social disadvantage through collaborative action and how this model of community-led investment can be grown and replicated across the country.

Steve Morgan said:

“We’ve been funding work in our region for over 25 years, and we know we need more longer-term partnership funding to make a bigger difference. We were delighted to welcome the Minister to the Hive to talk together about the impact our funding has made to improve the life chances for children, young people and families. We stand ready to continue our work with local, regional and national government.”

Minister for Sport, Tourism, Civil Society and Youth Stephanie Peacock said:

“What I’ve seen in Merseyside is philanthropy at its very best: generous, rooted in collaboration with local partners to maximise investment, and a shared focus on giving young people the chances they deserve. It is clear that when government, local partners and philanthropists work together, the results are transformative. 

“This kind of partnership model demonstrates exactly what we want to champion and celebrate. We want to make these partnerships easier to form in different places across the country, and at all levels of government – so that every young person, wherever they grow up, has more access to the opportunities they need to thrive.”

SMF’s development director, Paul O’Neill will brief a wider group of MPs on the Foundation’s work in Westminster on Monday 13 July.

Photo credit: Lindy Rogers Photography

25th Anniversary Conference and Awards picture gallery

At the Steve Morgan Foundation Conference and Awards 2026 we celebrated 25 years of changing lives for good. It was fantastic to bring our partners and sector experts together to highlight the amazing work we have achieved together and share how we plan to shape the future of philanthropy.

Thanks to Lindy Rogers Photography for perfectly capturing the day – below is a selection of our favourite images.

Read more about the day and our award winners here.

 

Coping with Diabetes – SMF announces additional £280,000 funding

As part of our investment into type 1 diabetes research and wellbeing, we are delighted to announce a further £280,000 of funding to Breakthrough T1D and DigiBete to expand their Coping with Diabetes online tool,  significantly expanding personalised mental health support for children and young people living with type 1 diabetes across the UK. 

Coping with Diabetes is a digital psychology resource co‑created by Breakthrough T1D and DigiBete and housed within the existing NHS‑funded, award-winning DigiBete app, with all resources clinically approved at Leeds Children’s Hospital Diabetes Team, part of Leeds Teaching Hospital Trust.

Designed specifically for children and young people with type 1 diabetes, the tool offers age‑appropriate films, animations and interactive activities to help users understand and manage the emotional impact of the condition. It is available free through the NHS to everyone under‑25 living with type 1 diabetes across the UK.

Thanks to the investment from the Steve Morgan Foundation, Coping with Diabetes will be expanded to include:

  • Personalised user journeys
  • Integrated emotional wellbeing screening.
  • Faster, easier access to support
  • Data‑driven service improvement

Hilary Nathan, Director of Policy & Community Engagement at Breakthrough T1D said: ”Children and young people living with type 1 diabetes carry a substantial psychological burden. This investment will strengthen Coping with Diabetes, enabling young people and their families to recognise when they are struggling and access the right support sooner and make everyday life more manageable for young people living with T1D.”

Maddie Julian, co-founder of DigiBete said: “It’s with huge thanks to the Steve Morgan Foundation that we are able to support young people with the next phase of this vital work and give young people the support they deserve, exactly when they need it. Personalised journeys, faster access to help, and data that drives real improvement all working together to make living with diabetes a little easier.”

Liam Eaglestone, CEO of the Steve Morgan Foundation said: “Mental health and diabetes are more connected than people often realise. This investment is about making sure the tools that help young people with T1D are genuinely personal and genuinely useful, not just available. The Steve Morgan Foundation is proud to back Breakthrough T1D and DigiBete to make that happen.”

Read more about the Digibete App here.

 

Celebrating 25 years of investment and impact

The Steve Morgan Foundation 25th Anniversary Conference and Awards celebrated 25 years of changing lives for good through £0.5 billion of investment and impact delivered since 2001.

Held at Carden Park Hotel on Monday 18th May, the milestone event was all about celebrating partnerships and building the future of philanthropy through collaboration. The conference featured inspiring keynote speeches, an interview with Steve and Sally Morgan, and workshops packed with shared learning and solution-focused discussion – all bringing our new strategy to life.

Dame Julia Cleverdon DCVO, CBE, Chair of the National Lottery Community Fund, perfectly summed up the learnings from the day:

  • Successful partnerships are driven by acting with both head and heart
  • Positive change happens when we deliver with pace, attack and determination
  • Working collaboratively towards a shared outcome creates the biggest impact – those on the front line working with delivery partners, funders and metro mayors
  • Innovation comes from diverse voices in our communities
  • The importance of young people gaining a voice to influence

From collaboration to celebration

Following the conference, an awards celebration, hosted by Peter McDowall, Lead Presenter at LFCTV, shone a spotlight on the work of the Foundation over the last 25 years.

Congratulations to our award finalists – those that have made the biggest difference to their communities through their work with the Foundation – who were all celebrated as winners on the evening:

Long Term Impact Award

Overall winner – OnSide

Winner – Maggie’s

Winner – Type 1 Diabetes Grand Challenge

Innovation Award

Overall winner – Right to Succeed/Cradle to Career

Winner – Together Type 1

Winner – Angels Connect/SACN

Inspirational Leadership Award

Overall winner – Lee Pennington, Open Door Charity

Winner – Bev Morgan, Koala North West

Winner – Gaynor McKeown, DASU and RASASC

Partnership Excellence Award

Overall winner – Brighter Futures Rhyl

Winner – Everton in the Community

Winner – LFC Foundation

Lifetime Achievement Award

Special thanks and acknowledgement went to our Founder and Chair of Trustees, Steve Morgan CBE, without whom none of this fantastic work would have been possible. Steve was presented with a Lifetime Achievement Award; and messages of thanks from strategic partners, footballing celebrities, friends and family were played to end the evening’s celebrations.

“It’s been a privilege to work alongside our fantastic partners and I’m humbled and proud of what’s been achieved over 25 years. But if anything, it makes me more determined to do more.” Steve Morgan

 

Congratulations to our 2026 Awards finalists

Our 25th anniversary awards recognise the organisations and individuals that have made the biggest difference to their communities and stakeholders through their work with the Steve Morgan Foundation.

Carefully selected by the SMF board of trustees, our awards finalists are:

Long-term impact award – honouring organisations delivering sustained, meaningful change

Innovation award – recognising organisations driving significant, tangible improvements through innovation

Inspirational leadership award – highlighting individuals whose leadership significantly advances our mission

Partnership excellence award – celebrating outstanding collaboration that strengthens our mission

The Steve Morgan Foundation 2026 Conference and Awards

The finalists will be celebrated, and the overall winner for each category will be announced at our conference and awards event at Carden Park Hotel, Cheshire on Monday 18 May 2026.

An invitation-only event, this day marks a celebration of the last 25 years of delivering impactful change together with a look ahead to the Foundation’s next 25 years.

We look forward to announcing the award winners and sharing footage of the event.

#SMFawards26 #SMFconference26

Place-based giving: from good intentions to real change

For 25 years, the Steve Morgan Foundation has invested in communities across Merseyside, North Wales, Cheshire and North Shropshire. We have backed programmes that tackle the root causes of social disadvantage. We have funded organisations for the long term. We have seen what that commitment produces.

Today, the government published Our Place to Give: a roadmap to grow place-based philanthropy across England. Published on 13 April 2026, it sets out plans to connect philanthropic donors with local organisations outside London, ensuring investment reaches the communities that need it most.

Key elements of the “Our Place to Give” roadmap include:

  • £1 million of funding over three years to help organisations share expertise, attract investment and build sustainable growth.
  • A network of regional philanthropic ambassadors to broker stronger links between philanthropists, communities and government.
  • Collaboration between government and the financial services sector to provide better philanthropic advice.

We support this direction. Place-based giving is not a new idea. Done properly, it works. Our Cradle to Career programme in North Birkenhead has brought together funders and statuary money to enable schools, services, and community organisations to support children and families over the long term. An independent evaluation by the University of Manchester, published in February 2026, found it is delivering life-changing results in North Birkenhead, one of England’s most deprived areas.  

That is what committed, long-term investment in a place looks like. A roadmap is a start. What matters now is whether it leads to real money reaching real communities, and staying there.

Steve Morgan CBE, Founder and Chairman, Steve Morgan Foundation said:

“We know place-based giving works because we’ve been doing it for 25 years. Our Cradle to Career programme shows what can happen when you invest properly, with the right partners, for the long term. Now the job is making sure this roadmap leads to real investment, not just good intentions.”

Sport, Tourism, Civil Society and Youth Minister Stephanie Peacock said:

“Today’s announcement will help philanthropists across the country support local causes they are passionate about. By better connecting generous individuals with local organisations at the heart of their communities, we can unlock a new wave of giving that reaches every corner of the country.”

Our Place to Give: a roadmap to grow place-based philanthropy is available at gov.uk.

Rough sleeping hits record high, new data reveals

Rough sleeping has hit a record high, official figures show.

4,793 people were sleeping rough on a single night last autumn, the highest number ever recorded. This is an increase of 96 per cent since 2021, and 171 per cent since 2010.

Building on the research in 2025 funded by the Steve Morgan Foundation, analysis of the figures by cross-party think tank the Centre for Social Justice (CSJ) found monthly totals to be even higher than the nightly counts, with over 9,000 people seen sleeping rough in October and in November. The number of people sleeping rough long-term has also risen, with long-term rough sleepers now the largest group sleeping rough, a sign of Britain’s entrenched homelessness crisis.

In December, the government published its homelessness strategy, A National Plan to End Homelessness, which sets a new target to halve long-term rough sleeping. But the CSJ argues that this pledge is underpowered and urges ministers to change course and roll out the successful Housing First model across England, which is proven to break the cycle of rough sleeping for the vast majority of participants.

Download the Rough Sleeping Tracker on the Centre for Social Justice website here.

Read more about Housing First.

Josh Nicholson, Head of Housing and Communities at the Centre for Social Justice, said:

“Rough sleeping has been out of control for too long and more of the same won’t cut it. Ministers still have time to act, by prioritising proven interventions like Housing First, and to scale them up before it’s too late.”

Bob Blackman MP, Co-Chair of the APPG for Ending Homelessness and author of the 2017 Homelessness Reduction Act, said:

“The levels of rough sleeping revealed today are a national disgrace and undermine any ambition this government might have to end rough sleeping for good. The CSJ’s analysis shows a system trapped in crisis and a state unable to keep pace with the pressures it faces.”

 

Cradle to Career delivering ‘life‑changing’ results in North Birkenhead

A new University of Manchester evaluation shows Cradle to Career is driving life‑changing impact in North Birkenhead, proving the power of a place‑based approach in one of the region’s most deprived areas. Initiated by Steve Morgan Foundation and delivered by Right to Succeed, the programme launched in 2021 in partnership Wirral Council, National Lottery Community Fund, SHINE Trust and the UBS Optimus Foundation.
 
Impact and key findings

·         Professionals report a major shift in thinking, with barriers between organisations removed.
·         Schools, community organisations and services have formed strong new partnerships.
·         A 15‑month reading age gap for 8–16 year olds has been closed.
·         Care‑entry decisions have fallen dramatically—from 7–8 per week to 7–8 per year.
·         Uptake of the 30‑hour childcare offer has surged.
·         North Birkenhead has moved from the borough’s highest‑need area to the fourth‑highest.
·         School attendance across participating settings is up by an average of 16%, bucking national post‑pandemic trends.
·         SEND pupils’ reading ability has risen by the equivalent of half a GCSE grade.

Graeme Duncan, CEO of Right to Succeed, said:
“The University of Manchester’s evaluation reflects what we have seen on the ground – that place-based, community-led action can produce life-changing outcomes for children and families. In this next year, we will start the process of handing over the project to the community; we look forward to working with the locally-owned organisation that takes that on to build on C2C’s success to date.”
 
SMF’s Liam Eaglestone added:
“At the Steve Morgan Foundation, we are committed to investing in initiatives that drive meaningful system change. We are delighted with the impact that C2C has achieved to date and the learning that will strengthen long term sustainability across the Liverpool City Region.”
 
Professor Kirstin Kerr, University of Manchester, continued:
“The C2C model has shifted how the organisations and services in a community work together and created powerful insights into achieving place-based change in the UK.”

 

A thriving partnership with LFC Foundation

Milos Kerkez was a surprise visitor at a Special Educational Needs school to meet local children taking part in an LFC Foundation session, funded by the Steve Morgan Foundation.

The Special Education Needs programme, funded by the Foundation, provides inclusive physical activity for children in SEN schools with the opportunity to access high-quality physical activity and sports which they may not otherwise have access to.

Abbot’s Lea School in Woolton works closely with the LFC Foundation on this programme, and Reds’ defender Milos Kerkez took time out to take part in a sports session at the school and got to know one pupil in particular, LFC fan Joe, who has made incredible progress through the help of the programme.

Our CEO Liam Eaglestone said: “The work that the LFC Foundation does is wonderful and seeing the faces of the children and young people when they meet their heroes and interact with them is a real pleasure.

“We are really proud of the work that has been achieved through our partnership with LFC Foundation over the past five years, and we are pleased that our ongoing partnership will see even more work done to positively affect the lives of people in our region.”

Matt Parish, Chief Executive of LFC Foundation, added: “The relationship between the LFC Foundation and the Steve Morgan Foundation has allowed us to have more impact in communities across the Liverpool City Region.

“The young people attending these sessions sometimes don’t get the same access as children in other schools, but the Steve Morgan Foundation support allows us to offer free sport and physical activity to all SEN schools across the Liverpool City Region, which is huge.”

Our partnership with LFC Foundation is entering its sixth year, with almost £5million committed by the Foundation so far, helping to provide more opportunities for people of all ages across the Liverpool City Region.

Together Type 1 Young Leaders enter “the Dragon’s Den”!

More than 70 Together Type 1 Young Leaders from across the UK met in Birmingham to take part in a Dragon’s Den competition and pitch ideas for Together Type 1 events in 2026.

The popular event saw Together Type 1 Young Leaders from across the UK come together for a Dragon’s Den style competition, where they pitched ideas for meaningful events that the Together Type 1 programme could put on in 2026. The assembled Young Leaders also took inspiration from Ru Paul’s Drag Race star SALLY (TM), who created a special diabetes-themed outfit for the event. SALLY talked about their own experience of living with diabetes, some regrets and some successes, and challenged the Young Leaders to follow their dreams.

The panel of Dragons included SALLY, Liam Eaglestone, CEO of the Steve Morgan Foundation, and staff from Diabetes UK. The Dragons heard a range of innovative event ideas, from a type 1 retreat weekend, to the diabetes-lympics!

Events for young people living with type 1 diabetes

“We will be taking many of these exciting ideas forward into our planning for next year,” said Iain French-Wilkie, Type 1 Services Programme Manager and Dragon.

“We wanted to create a mix of events that are meaningful for young people living with type 1 and realised that our Young Leader community is perfectly placed to help us develop and deliver them.”

Together Type 1 is a peer support and empowerment programme developed and delivered by Diabetes UK and funded by the Steve Morgan Foundation. The community is for anyone aged 11-25 living with type 1 diabetes and encourages members to make new friends, learn new skills and build their confidence. 

Watch the video below to hear from attendees and gain an insight into the event

Together Type 1 Young Leaders event Together Type 1 Young Leaders event
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